Instant Monthly Webinar

Victims of Sameness: Create Value Propositions that Escape the Norm


Only 14% of value propositions that companies promote drive enough preference to create commercial impact. Don't let your marketing message fall victim to sameness. Learn how you can train your marketing engine to create messages that make a difference. And help salespeople focus their customer dialogue into winning conversations.

speakerLIVE PUBLIC EVENTS

Power Messaging® Executive Insights


Experience how Power Messaging will inject passion in your sales force and your customers to close more deals.
Read More >>



Current Events
September 16, 2010 — Chicago, IL
December 9, 2010 — San Francisco, CA


Past Events
February 10, 2010 — Minneapolis, MN
March 24, 2010 — Santa Clara, CA
March 31, 2010 — Chicago, IL
April 8, 2010 — Atlanta, GA
May 20, 2010 — Seattle, WA



Request a Date and Location Contact Us >>

speakerLIVE PUBLIC EVENTS

Power Positioning® Executive Insights


Your salespeople are your number one source for differentiation. Are your brand and product messages passing the sales snicker test? Translate your 30,000-foot brand messages into 3-foot, field-ready messages that will strengthen your brand and drive more demand.
Read More >>


Current Events

September 16, 2010 Chicago, IL
December 9, 2010 San Francisco, CA


Past Events

May 12, 2010 — Houston, TX
June 2, 2010 — Denver, CO  






Request a Date and Location Contact Us >>

Watch a Brief Overview (only 5 min):
What's in it for you?
1 Get an alignment action plan. Get a free audit, personalized recommendations and coaching on how your Marketing and Sales departments can get together as a powerful commercial engine.

2 Steal world-class alignment ideas. Hear from, and ask questions of your peers who are championing Marketing and Sales alignment at their companies and aren't afraid to give you the straight scoop.

3 Gain new alignment insights. Benefit from breakthroughs generated by industry-leading best practices partners, Corporate Visions, Corporate Executive Board and Accenture - the three content sponsors for this event.
Visit the conference website >>